Consulting : Web Site Development and Design

Considering a web presence for your business? You owe it to your company to understand what this entails. We do design websites, and we consider ourselves one of the best web development companies in Arizona. You can benefit from this, by learning about how to develop your website from a professional.

Our consulting services are completely separate from our design services. We WILL NOT try to sell you our design services. We WILL give you 100% open and honest information about what you can expect when you get a website created.

Regardless of whether you use AIM for website development, you should use AIM for website consulting. When you meet with website designers and marketers, you should know what you want.

• Be knowledgeable about the business and the process of web design.
• Learn how you can properly interview your website developer. Avoid the embarrassment and hassle of hiring the wrong web designer.
• Understand the costs involved BEFORE you meet with a web designer.
• Understand what usability means, why it's IMPORTANT, and you will know if your web developer understands it.
• Be knowledgeable about how a website will work, what you can do with it, how it can make you money (bring you customers).

Our Consulting Services to Prospective Website Owners Include:

• The NUMBER ONE mistake that new website owners make is not understanding how to market a site. This knowledge is the difference between online success and failure.
• Learn how you can survive the first year as your site navigates the "Google Sandbox."
• Discover the basics of proper design. Armed with this knowledge, you can ensure you are hiring the right web designer, or employee, for your project. Design elements include:
  
  
  • Graphics and role they play
  • Proper placement of content on pages
  • copywriting
  • Font sizes and colors
  • Information architecture
  • Navigation
  • Much more
• Learn the basics of how search engines work.
• Know what it takes to get your site favorably listed in search engines. You can then interview your web developer on this knowledge.
• Discover what your competition is going to be, and conceptualize strategies to compete online.
• Learn why the sales pitches "we will submit your site to thousands of search engines," and "we will submit your site to the search engines monthly" are scams.
• You will receive up-to-date information on some of the internet marketing tools available, including:
  
  
  • Google AdWords (we are a certified Pro)
  • Google AdSense
  • MSN
  • Yahoo
  • Article submissions
  • Link building
  • Organic / Natural rankings
• We will discuss marketing strategies for your website.
• We will discuss with you any other questions or needs you have in regard to your website marketing.
• Properly used, this information will return many times your consulting investment.